Cambridge Enterprise is the University of Cambridge’s commercialisation business, combining the functions of technology transfer, company creation, seed funding and consultancy support. With more than 60 employees it’s the largest operation of its kind in Europe. After extensive internal and external consultation I helped Cambridge Enterprise create an approach which brought the company much closer to the University. I have also designed their annual reports for the last four years.
Founded in 1348, Gonville & Caius is the fourth oldest Cambridge college. Tucked away at the top end of Trinity Lane, Caius is one of the University’s hidden gems. My job was to make it more visible. Which I did with a distinctive typographic logo that made play of Gonville & Caius being the only Oxbridge College with an ampersand in its name. This is accompanied by a range of supporting elements, including the historic Gate of Honour through which Caius students pass at their graduation.
Cambridge Innovation Capital is the £50m investment fund started by the University of Cambridge to grow IP based companies in the Cambridge Cluster. Working with cutting-edge technology businesses, CIC represents the most modern face of Cambridge, while also drawing on the University’s 800 year old reputation. I developed a scheme for CIC which uses the ermine bar in the University shield to highlight their connection, while letting them look like a modern venture capital firm.